Beyonce and rapper Jay Z are believed to have made up to £150 million (KSh22 billion) from cheating rumours, reports The Daily Star.
Reports claim the pair made the joint decision to play up the rumours about their divorce to sell more copies of Beyonce’s sixth album Lemonade.
The album features lyrics which suggest that Beyonce’s husband has been unfaithful to her during their marriage.
However, it is now being alleged to be nothing but a smart business move.
A source told The Daily Star: “Jay is a very smart businessman and was involved in the creation of Lemonade. He knew every song Bey was going to release. He knew the lyrics – he knew the implications. He had to approve the songs before release. The bottom line is that they are both really smart.”
Jay Z and Beyonce are two of the entertainment industry’s biggest players; worth a collective £700million (KSh103 billion).
The power couple, Jay Z and Beyonce, is yet to comment on these claims.